New Dental Practice Marketing Opportunities In Online Social Networking

Home / New Dental Practice Marketing Opportunities In Online Social Networking

Marketing If you want online dental practice marketing tips , read on and find out more: The spectacular rise of social networking sites like Facebook, Twitter and YouTube has created new opportunities for web-savvy marketers. However seriously, what can any of these social networking sites do for you and your dental practice ? In order to answer the question, we must first of all understand how social networking sites work for the end-user. You, for instance As Twitter has the greatest buzz right now, we will use it as an instance. Unless youve been locked in a cave for the past many months, you have, no doubt, heard the terms Twitter, tweet, tweeting and tweeple bandied about everywhere. TV news, sports and entertainment programs, radio and print media have all been telling us not only who is tweeting whom, but also what they are saying and why it is important for us to know about it. How can Twitter help your dental practice marketing? Twitter is essentially an online community that incorporated itself in March 2007 in San Francisco, CA. It is a virtual place where people can connect, gather, stay in touch and share their ideas and thoughts about anything. Although it is called a social network, it is already being used rather effectively as a business/professional network. You should think of it as a virtual water cooler where you have 24/7 access to 15 m (and on the rise) potential new patients and professional referral sources around the corner or around the world. And the best part is its free. Twitter, paired with special electronic sensors (which already are in the final stages of development) could be used to alert doctors when a patients blood sugar or heart rate goes too high. Such real-time data streams could also help medical researchers. Physicians are already making use of Twitter to ask for help and share information about the latest techniques and procedures. Twitter makes it easy for people to reach out to other people. The site asks a question, What are you doing? The answers must be 140 characters long or less and can be sent through mobile texting, instant messaging or on the web. To get started on Twitter, you open an account as you would on any other site. You should set up your username and password and once your account is open, spend some time navigating the site to see what opportunities are there for you. Like other networking sites, Twitter works most effectively as a marketing tool when you link it back to your practice web site. Think about your website as the hub of your online marketing wheel, and Twitter as one of the spokes leading to it. Your posts on Twitter, called tweets, can include your URL (address), your new patient offers, health tips and new service offerings. You can even tweet about openings in your daily schedule as one med-spa we know did recently. They filled their entire schedule within some hours of tweeting. On a long-term basis, using Twitter consistently and efficiently can help push your website up the rankings on Google. To know more about how social network marketing can help your dental practice, turn to dental marketing companies. About the Author: 相关的主题文章: